Makeup: Pink is the New Nude


The shadows of the season
Have you noticed fall’s pink shadows? Whether worn on your cheeks or eyelids, their effect is like an instant burst of radiance. And what of the girlish look they help you achieve? So refreshing! Here are our recommendations for achieving that lovely glow.

So much choice

Over the past 30 years, Make Up For Ever has proven that it never does things half-heartedly. For its anniversary, the brand offers us no fewer than 210 new eye shadows with a pigment concentration of—wait for it—88 %. Very impressive! We’ve found some of our favourite pinks within this collection, in all imaginable finishes.

Make Up For Ever Artist Shadow Eye Shadows, $25 each, $39 for a duo, and $50 for a trio.

Ultimate softness

This November, a new product will help soften your winter makeup: a palette containing two shades that are the definition of “graceful”. The silvery ballerina pink and frosty white are totally à propos for the holiday season, finally giving us an alternative to the ever-festive yet intense smoky eye look.

And finally, our chance to give you a little tip: if ever you feel intimidated by a hue because it’s eccentric, or maybe on the darker side, apply a translucent white shadow over it. The result? A beautiful veil that makes your makeup look more discreet, while adding depth to it, too.

Guerlain Écrin 2 Couleurs in (Cygne Blanc), $51 at Guerlain counters starting November 1st.
(Also prime candidates for your eyelids: these lovely monochrome palettes, which are all inspired by roses, picked at CHANEL.)

Ready for anything

This next product can be applied on the eyes as well as the cheeks, combined with another or on its own. And we love its luminous finish and easy application, whether applied directly on the skin, over foundation or even on top of a base. Use a sponge, brush or your fingers, depending on the effect you’re going for. It’s really that simple!

MAC Cosmetics Brooke Shields Crème Color Base, $37 at MAC counters and online until October 30th.

Pink with envy

And because we took on the pink cheek trend as soon as we noticed it, here’s our ultimate recommendation: the hue right in the middle of this palette. Its colour is rich, but doesn’t leave behind any powdery lines. And its finish? Silky smooth. Plus, you’ll be happy to know that its neighbours also offer a worthy performance. Use them to define your face, or simply for a bit of colour on your cheeks—perfect for any occasion. Tarte Pin Up Girl Amazonian Clay 12-Hour Blush Palette, $50 at Sephora

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