MUA MOI : the new personalized lipstick bar in town



 

While makeup stores and drugstores carry thousands of lipstick shades, the overwhelming amount of choices simply makes it even harder to choose the perfect one. Don’t fret! Whether you need the shade for an important event or are just tired of never finding compatible lip colors, Montreal’s newly opened lipstick bar (the first of its kind!) is the place to visit.

MUA MOI, located at 1100 Boulevard de Maisonneuve O, specializes in lip products, specifically personalized, custom-made ones – they make it in front of you! The process is extremely simple: you can either book an appointment or walk in. From there on, a wonderful makeup artist will ask you a few questions: the look you’re going for, your skin type, any allergies, preferences, etc. These questions will ensure that the final product is exactly what you walked in for!

Then, clients take a seat at one of the beautiful white counters inside the bar. The lip artist will then start showing you colors and finishes (mattes, glosses, and more). Depending on whether you wish to make a custom lipstick or lip gloss, the choices vary. After choosing an approximate shade, the artist then starts mixing the shades on a template in front of you, and you get to try out the colors on your lips until you find the perfect one. You can even play around with sparkles, color-mixing, and even flavors (we recommend Pink Champagne)! The mixture is then combined with a balm, which gives the lipstick its vitamins and hydrating texture. It is then put inside a machine that blends the mixture, thus preparing it to be solidified. Then, choose the shape and the packaging…and voila! Your very own lipstick under 30 minutes – you even get to name it!

They will keep track of every ingredient and shade added into every single product they customize, in case a client wishes to repurchase their personalized lippies. Ingredients are cruelty-free, gluten-free, and paraben-free, and are shipped straight from the United States.

MUA MOI is the perfect place to go to for personalized gifts, office events, bridal parties, and even children’s parties (a lip gloss party, maybe?). A custom-made lipstick costs around $65 and a lip gloss costs around $30. Additives and flavors are only $3 extra! It is a great place for beauty junkies who never find the right shade, and an even better place to take your best friends or your mother for a girls’ day.

For bookings and consultation, visit their website here.

What would you name your lipstick? We named ours ‘divine’, of course!

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