The craze hits North America
The words “BB cream” are on everyone’s lips, and soon they’ll be invading beauty counters and skincare aisles across the country. An emerging trend on this side of the Pacific, Korean and Japanese women have been turning to this “miracle product” to get their skin looking flawless for years. And now it’s Canadian women’s turn to get their fix!
BB cream history 101
Blemish balm (now known as “BB cream”) was first invented by Dr. Christine Schrammek-Druiso in Germany in the 1960s for patients having undergone skin peeling treatment. But it’s only decades later, in the 2000s, that BB cream became popular in Asia after celebs started giving it credit for their flawless skin.
But what exactly is BB cream? It’s basically one product that combines a handful of different ones that are probably already part of your daily beauty routine. Think moisturizer, primer, foundation, concealer and maybe even some SPF, all rolled into one very potent tube. However, not all BB creams are formulated the same: factors like ingredients, shades, opaqueness, and the presence or not of SPF, can vary.
Asia vs. North America
Because of cultural and physiological differences between Asian and North American women, the BB creams we’ll be seeing on the market here are not likely to be exactly the same as the ones that are all the rage in Korea and Japan. For example, while Asian women may seek products that will make their skin whiter, on this side of the globe, we’re more about getting a healthy, natural-looking glow. Thus, the BB creams we’ll be seeing here are likely to be inspired by the craze, but adapted to the North American market.
On the radar…
Big name brands like M•A•C and Clinique have already launched BB creams, but they are still not available in Canada. For now, just a couple have started popping up locally: boscia B.B. Cream SPF 27 PA ++ and Garnier Skin Renew Miracle Skin Perfector B.B. Cream, for example. Canuck brand Marcelle will also be launching theirs in early 2012.
We tried: Garnier Skin Renew Miracle Skin Perfector B.B. Cream ($19.99 in pharmacies), a skin brightening, moisturizing, blemish-erasing super elixir that gave us just enough coverage.
Had you ever heard of BB cream? Will you be trying it? Let us know in the comments section below!
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